Initial concept
Ask:
- what change is required?
- what are we trying to achieve?
- what will be the benefits?
- what will be the costs?
- how long do we have to make the changes?
- what is the likelihood of success?
- what are the alternatives?
- what happens if we do nothing?
Watch out for
- do not get tunnel vision - focus on outcomes and weigh carefully the possible alternatives for achieving them
- do not underestimate obstacles.
Unfreezing
Ask
- What will be on the project team?
- who will be the change manager?
- what need to be done when?
- what are the likely obstacles at each stage?
- how will be create dissatisfaction with the current?
- how will we create a vision of the future?
- what will be the milestones to show progress?
Watch out for
- disguised resistance (people saying yes when they mean no, actions not matching words)
- don't underestimate the task
- do not underallocate resources
- watch the detail
- ensure a sense of urgency is created.
Moving
Ask
- what are the indicators that change is happening?
- are new ways of working/structure being adhered to?
- are the barriers being overcome?
- have significant dissenters been removed or neutralised?
- are people receiving sufficient support, coaching, training?
- do recognition and reward systems match what is being required by the change?
Watch out for
- verify changes are being made
- create and celebrate quick wins
- ensure managers communicate a consistent message (discuss differences of opinion in private)
Refreezing
Ask
- Is the recognition and reward system continuing to support the change?
- have news ways of working become part of the routine?
- has the change delivered the expected benefits?
- what needs to be changes next?
Watch out for
- check that people are not sliding back into old ways of working
- do not celebrate victory too early
- ensure that benefits are being delivered and communicated
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